Sr. Product Marketing Manager (2011-2021)
Executive-level role in the development, marketing, launch, expansion, roll-out, and servicing of diverse technology-based UC and CC products to marketplace.
Experience includes support for both premise and cloud based contact center (data sheets, e-books, brochures, presentations, webinars, blogs, customer events, channel updates.)
Responsible for presentations to internal and channel sales teams (VARs, distributors, master resellers.) Interfaced with product management to define new products/features for UC/CC and SaaS solutions. Involved in business plan development, market outreach strategies, competitive analysis, channel support and pricing strategies for adoption of recurring/subscription pricing models and move to cloud campaigns.
VP Business Development, VP Marketing (1989 - 2001)
Direct responsibility for P&L, market positioning and applications, negotiating licensing agreements, initiating sales to exchange carriers, managing client service relations, and leading internal teams to support business goals and profit objectives (marketing, service, support.)
Android Development, Consulting
Application deveopment and custom software efforts are now increasingly important not only in communication system development but technical product marketing in general.
In line with these industry efforts I decided to expand my expertise in understanding object oriented programming and mobile app development.
As such I began working on Android and Java programs to provide a background in how applications evolved and were then marketed.
As part of this process I have developed several Android mobile apps and have them available on a web site under the name of
www.intbt.us
These applications are available for download and review as needed.